post Category: news

Work of the Week: Alaska Housing Finance Corporation

Events represent a unique opportunity for businesses to really connect with people by revealing a human side. This past spring, Alaska Housing Finance Corporation (AHFC) had one of those moments: They attended home shows, and had the chance to engage with attendees as individuals and fellow Alaskans, and to highlight how AHFC ‘s home renovation loans are

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A Sweet Opportunity: Spawn Ideas Wins Work for SweetLeaf

Anchorage, Alaska—Spawn Ideas is thrilled to announce that we’re adding Wisdom Natural Brand’s product, SweetLeaf, to our roster of clients. The pitch was competitive—SweetLeaf is a natural stevia sweetener perfectly positioned to break through in a competitive marketplace. Wisdom was looking for an agency that offered bold insights, powerful creative, and the experience required to level

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Bike to Work Day 2019

On May 17th, 11 awesome Spawners (thats almost 1/4 of the office!) participated in Anchorage Bike To Work Day. With over 125 miles commuted, no part of Anchorage was left uncovered by our fast and furious pedaling. The furthest distance recorded was 20 miles, all the way from Rabbit Creek! Ten boss ladies and one strong

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Work of the Week: Northrim Bank

Northrim knows owning a business isn’t a walk in the park. Spawn partnered with Northrim to showcase how their Alaskan banking experts are accessible, responsive and meet customers where they’re at. This continuation of the “Beyond Banking” campaign highlights how Northrim provides innovative solutions to meet their customers’ unique needs. 

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Insights in Plain Sight: The Future of Experience

Spawn’s Karen King and Jesse Alleva recently attended the Qualtrics X4 conference in Salt Lake City, Utah. Billed as the world’s largest experience conference, it’s aim was to bring together the world’s best brands and the managers who design and deliver breakthrough employee, customer, product and brand experiences. X4 did not disappoint. Speakers including President Barack

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Spawn Book Club: Thanks for the Feedback

At Spawn, we’re always exploring new ways to be the smartest, most creative team in the advertising biz. And one of our sources for inspiration is the Spawn Book Club, a totally voluntary activity that regularly draws nearly half of the Spawn staff to its biweekly meetings. Our current read is: Thanks for the Feedback, by

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Tools of the Trade: Trello

I’m Shelley Wesser, and I’m a project coordinator in the Account Service department at Spawn. My role means that I’m constantly managing and communicating about multiple details, on multiple projects, with multiple people, at once. I depend on several online tools to successfully do my job – but one I’ve found particularly helpful is called Trello!

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Spawn Wins at AMA Awards!

In April, Spawn joined other Alaska marketing professionals for the annual AMA (American Marketing Association) Prism Awards. We’re proud of our work on GCI’s Apple iPhone Launch and Ravn Alaska’s “DAYover”  campaigns, which landed awards for video advertising and radio advertising, respectively. It’s always great to see the work other marketers are doing for their clients

read more

Healthcare and Mode

My name is Kaylee Devine and I’m part of the Hooligan innovation team here at Spawn. Part of my job here is to conduct qualitative interviews to help bring the customers’ story and perspective to life. Hooligan also works to uncover consumer modes* and to develop more effective ways to message to them. For any client

read more

Tools of the Trade: Beam Robot

Who I Am: Kathy Norford What I Do:  VP & Media Director The Tool: Beam Telepresence Robot I’m one of Spawn’s boomerang employees. I first worked in our Anchorage office almost 20 years ago, and then, nearly 12 years ago, I came back, this time as a remote employee working from Denver. Media is a role

read more

Work of the Week: Alaska Housing Finance Corporation

Events represent a unique opportunity for businesses to really connect with people by revealing a human side. This past spring, Alaska Housing Finance Corporation (AHFC) had one of those moments: They attended home shows, and had the chance to engage with attendees as individuals and fellow Alaskans, and to highlight how AHFC ‘s home renovation loans are

read more

A Sweet Opportunity: Spawn Ideas Wins Work for SweetLeaf

Anchorage, Alaska—Spawn Ideas is thrilled to announce that we’re adding Wisdom Natural Brand’s product, SweetLeaf, to our roster of clients. The pitch was competitive—SweetLeaf is a natural stevia sweetener perfectly positioned to break through in a competitive marketplace. Wisdom was looking for an agency that offered bold insights, powerful creative, and the experience required to level

read more

Bike to Work Day 2019

On May 17th, 11 awesome Spawners (thats almost 1/4 of the office!) participated in Anchorage Bike To Work Day. With over 125 miles commuted, no part of Anchorage was left uncovered by our fast and furious pedaling. The furthest distance recorded was 20 miles, all the way from Rabbit Creek! Ten boss ladies and one strong

read more

Work of the Week: Northrim Bank

Northrim knows owning a business isn’t a walk in the park. Spawn partnered with Northrim to showcase how their Alaskan banking experts are accessible, responsive and meet customers where they’re at. This continuation of the “Beyond Banking” campaign highlights how Northrim provides innovative solutions to meet their customers’ unique needs. 

read more

Insights in Plain Sight: The Future of Experience

Spawn’s Karen King and Jesse Alleva recently attended the Qualtrics X4 conference in Salt Lake City, Utah. Billed as the world’s largest experience conference, it’s aim was to bring together the world’s best brands and the managers who design and deliver breakthrough employee, customer, product and brand experiences. X4 did not disappoint. Speakers including President Barack

read more

Spawn Book Club: Thanks for the Feedback

At Spawn, we’re always exploring new ways to be the smartest, most creative team in the advertising biz. And one of our sources for inspiration is the Spawn Book Club, a totally voluntary activity that regularly draws nearly half of the Spawn staff to its biweekly meetings. Our current read is: Thanks for the Feedback, by

read more

Tools of the Trade: Trello

I’m Shelley Wesser, and I’m a project coordinator in the Account Service department at Spawn. My role means that I’m constantly managing and communicating about multiple details, on multiple projects, with multiple people, at once. I depend on several online tools to successfully do my job – but one I’ve found particularly helpful is called Trello!

read more

Spawn Wins at AMA Awards!

In April, Spawn joined other Alaska marketing professionals for the annual AMA (American Marketing Association) Prism Awards. We’re proud of our work on GCI’s Apple iPhone Launch and Ravn Alaska’s “DAYover”  campaigns, which landed awards for video advertising and radio advertising, respectively. It’s always great to see the work other marketers are doing for their clients

read more

Healthcare and Mode

My name is Kaylee Devine and I’m part of the Hooligan innovation team here at Spawn. Part of my job here is to conduct qualitative interviews to help bring the customers’ story and perspective to life. Hooligan also works to uncover consumer modes* and to develop more effective ways to message to them. For any client

read more

Tools of the Trade: Beam Robot

Who I Am: Kathy Norford What I Do:  VP & Media Director The Tool: Beam Telepresence Robot I’m one of Spawn’s boomerang employees. I first worked in our Anchorage office almost 20 years ago, and then, nearly 12 years ago, I came back, this time as a remote employee working from Denver. Media is a role

read more