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Last week, the Alaska Department of Transportation and Public Facilities (Alaska DOT & PF) drove home with a 1st Place Advertising for Radio award at the American Association of State Highway and Transportation Officials (AASHTO) Awards Competition. The winning entry was “Safety Campaign,” a radio commercial written and produced by Spawn Ideas. Safety First The radio…

We’re thrilled to announce that Spawn Ideas took home not one, but two major awards at the 2018 Ad Age Small Agency of the Year Awards. Our band of 44 employee-owners was recognized in both regional and national competition. First, with a Silver win as “Small Agency of the Year Northwest.” And second, a national prize,…

Some articles say multitasking is “costing billions in lost productivity” and “dumbing down” our brains. Others claim it’s a boon, allowing us to squeeze productivity from formerly wasted moments. Whatever you believe, there’s no turning back: Each day, millions are multitasking — watching TV and shopping online, texting friends and cooking, or reviewing emails while talking…

Pursuing Personas Intrawest Resorts was a developer and operator of destination resorts, including high profile properties in Colorado (Steamboat Springs, Winter Park), West Virginia (Snowshoe), Vermont (Stratton) and Canada (Blue Mountain, Mont Tremblant). It’s an impressive array of locations, but Intrawest’s marketing team faced a common challenge—the enormous cost of each resort developing “unique” messaging campaigns…