Spawn Ideas

THE AGENCY:

Spawn Ideas is a fully integrated advertising agency that’s independent and employee owned. Our team of employee owners have “skin in the game” which, along with outstanding benefits and a work hard/play hard culture, encourages happy, motivated employees who stay. Our success comes from our people, our culture, and our care about the work itself and our clients’ business outcomes. Careers and friendships blossom here.

As owners, when the agency succeeds, so do we, which is why there are no sideliners at Spawn. We are bold and resourceful — perpetual adventurers at work and play. Just as we embrace the outdoors in Alaska, we are energized by our work — for the fun of it and the challenge it brings. Our commitment, energy and drive, and desire to climb higher and push harder are fuel for the work we do at Spawn for our clients and their brands.

Advertising Age recognized Spawn with Northwest Small Agency of the Year awards in 2017 and 2018, and with a national, silver, Best Culture award in 2018. We’ve been called Alaska’s “Top Shop” (Adweek Magazine) and one of the “75 Best Places to Work for Millennials.” And Outside Magazine has named Spawn one of “100 Best Places to Work” in America for 10 years in a row.

We are looking for an Associate Media Director.

Position summary:

The Associate Media Director supports and contributes to the multimedia planning and buying executed by the media department. Successful Associate Media Directors are experts in both digital solutions and legacy media to successfully connect consumers with client messages. This position collaborates with all departments including account planning, account and project managers, digital, traffic, accounting, and creative. 

Based in Denver (remote) or Anchorage (hybrid office/home model).

key Responsibilities:

• Accountable to execute and present multichannel media plans on time and on budget to Agency clients
• Participate in Agency/team planning sessions regarding client strategy providing media POV to communications approach
• Fluent in key implementation, measurement, and valuation techniques including reach and frequency, delivery, and campaign optimizations
• Apply innovative thinking, data, and insights to inform media recommendations
• Track media campaign effectiveness against established KPIs; presenting optimizations and recommendations to internal teams and clients
• Serves as a key resource to the entire media team, providing significant support in media staff training, mentorship, and development
• Oversee consistent reporting of competitive market/media information including insights which impact planning and buying approaches
• Responsible for tracking media tools, research, and resources and collaborating with VP, Media Director on cost-effective, best-in-class solutions 
• Develop processes for tactical media execution and stewardship
• Monitor departments’ media buys to ensure they meet budgets and meet or exceed audience delivery expectations 
• Actively support VP, Media Director and team in achieving Department and Agency goals 

Knowledge and skills:

• Strong time management, solution oriented against deadlines
• Knowledge of all media communications touchpoints (traditional, digital, public relations, social, lead generation, etc.)
• Effective writing and speaking skills 
• Proficient in media planning, buying, visualization, measurement tools (Strata, Nielsen, MRI, SQAD, etc.)
• Experience defining and delivering against KPIs
• Experience placing digital campaigns on self-serve platforms
• Ability to navigate digital platforms and digital reporting tools
• Macintosh operating system proficient
• Microsoft Office expertise
• Google Certifications and Facebook Blueprint certified a plus

education and experience:

• Bachelor’s Degree in Marketing, Advertising, Finance, or related field preferred 
• 7+ years relevant client or agency-side experience working with brands and media
• 3+ years management experience 
• Vertical experience in telecom, tourism, adventure, and well-being categories a plus

The Perks

Outstanding benefits. Spawn Ideas pays a generous portion of each employee’s insurance premium for themselves and their families. Beyond the basics, employees get an annual activity bonus to encourage participation in walk/run races, or for park passes, camping fees, etc. The Anchorage office is located one block from the Coastal Trail (a popular ski/walk/run trail), and just blocks from salmon fishing right downtown. 

In addition, Spawn benefits include being automatically enrolled in our ESOP (employee stock ownership program) plan, annual performance-based discretionary bonus, 401K, medical, dental, vision, paid vacation and sick days, PAWternity (two days off with a new pet or to grieve a lost one), company paid holidays and summer and holiday hours programs that allow more time with family and more time enjoying the outdoors.

Spawn Ideas is an equal opportunity employer (EOE). We support diversity in the workforce. Reasonable accommodations will be considered for disabled individuals.

SALARY RANGE:

• $70,000 – $90,000, wage will be set based on seniority, geographic location, education, training and experience  

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Physical Requirements

Seeing: Able to read reports and use computer

Hearing: Able to hear well enough to communicate with co-workers, vendors, and clients, in person and on phone

Other: Able to lift at least 10 pounds and mobile enough to change paper in computer printers, must have a valid driver’s license and access to personal transportation