AdAge Small Agency of the Year
campaign
GCI, 5G Consumer
Change the perception of GCI mobile: from second best, to first – with 5G
Spawn identified the perfect spokesperson for the campaign. He was the epitome of an underdog turned champion: Nick Hanson, American Ninja Warrior.
GCI was the first to offer Anchorage 5G mobile speeds. This social post was part of our summer strategy to change the perception of GCI’s mobile network and highlight motivating offers to attract new customers.
GCI was the first to offer Anchorage 5G mobile speeds. This social post was part of our summer strategy to change the perception of GCI’s mobile network and highlight motivating offers to attract new customers.
GCI was the first to offer Anchorage 5G mobile speeds. This social post was part of our summer strategy to change the perception of GCI’s mobile network and highlight motivating offers to attract new customers.
GCI was the first to offer Anchorage 5G mobile speeds. This social post was part of our summer strategy to change the perception of GCI’s mobile network and highlight motivating offers to attract new customers.
GCI was the first to offer Anchorage 5G mobile speeds. This social post was part of our summer strategy to change the perception of GCI’s mobile network and highlight motivating offers to attract new customers.
GCI was the first to offer Anchorage 5G mobile speeds. This social post was part of our summer strategy to change the perception of GCI’s mobile network and highlight motivating offers to attract new customers.
GCI was the first to offer Anchorage 5G mobile speeds. This social post was part of our summer strategy to change the perception of GCI’s mobile network and highlight motivating offers to attract new customers.
results
230% over subscriber goal in the first month the campaign launched
343% over goal in month two
20% increase in new wireless connects YoY
campaign
GCI, 5G Small Business
results
Digital campaign conversions 80% over benchmark
85% increase in website traffic compared to previous period
Wireless lines were up 160% MoM during campaign
campaign
Northrim Bank, Beyond Banking
B2B: Increase and retain business account relationships.
results
12%
85%
results
grew bank deposits by 12%
jump in net promoter score by 30 points above the average regional bank
85% campaign recall among target audience
campaign
Northrim Bank, Surthrival
results
The SurThrival business direct mail campaign reached 13,000 business owners and brought in 116 new business accounts.
Brought in $7 million in deposits and $8 million in loans to Northrim Bank
campaign
GCI, Small Business
